Product Marketing Lead

At Oribi, we’re looking to change the way the world does analytics. Oribi offers a code-free way for businesses of all sizes to finally understand their marketing analytics. Instead of being tied to developers and having to struggle through Google Analytics, Oribi users get easy-to-read insights so they always know which steps to take next. Based in Tel Aviv, we’re a team of 40 creative, fun-to-work-with people who love what they do.
As we undergo significant growth, we’re looking for an experienced Product Marketing Lead to join our team. If you love data, have experience in marketing and marketing analytics, and get excited about building products that customers love, we want to hear from you. You’ll join a fast-paced environment and work with cross-functional teams to develop strategies centered around the value and use cases for every Oribi feature. This role may include management possibilities in the future.
In this role, you will:
Evaluate customer needs, assess current market trends, and determine which personas should be prioritized.
Develop product flows and playbooks for various personas, assess current competitor offerings, and oversee the release and content strategy of new features.
Work closely with the Marketing, Product, Sales, and Customer Success teams to drive product launches, solidify webinar material, and more.
We’d love to hear from you if you have:
Experience in at least 3 of the following: PPC, funnel optimization, website optimization, eCommerce analytics, email marketing, content marketing, social media marketing, using & deploying analytics systems (GA, MixPanel, Heap, Hubspot, BI, Adobe, etc.).
The proven ability to develop product and marketing strategies, as well as effectively communicate recommendations to executive management.
Strong problem solving skills and the willingness to roll up your sleeves and get the job done.
Good product understanding and technical orientation.
Excellent written and verbal communication skills, and a high level of English.